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Launch Deck

Fubo

Marketplace narrative

Sales Deck

Go-To-Market Rebrand

Fubo came to me with a clear challenge. Their sales materials were fragmented across teams, inconsistent in tone, and lacking a strong marketplace story. In a category dominated by major platforms, they needed clarity, confidence, and a sharper competitive edge.

This was not just a redesign. It was a positioning reset, giving Fubo a stronger marketplace story and a consistent foundation for every sales team.

Built for the action of live sports TV. Designed to move at the speed of the sales game.
Matt Rosecrance Creative Director

Scalable Templates

Built for Real-World Sales Execution

The objective was to build a cohesive go-to-market narrative that positioned Fubo as a serious sports streaming contender. That meant more than redesigning slides. It required reframing the story itself.

Working from early draft materials and a brand brief, I rebuilt the content into a focused GTM Sales Deck that gave their teams a unified voice in the room. I reshaped the messaging to clearly articulate how Fubo delivers value to sponsors, simplifying complex offerings into a confident, digestible sales story.

The visual system introduced motion-driven image treatments inspired by the speed and immediacy of live sports, reinforcing Fubo's position as a platform built for the action of live TV.

The deck was intentionally built as a modular sales system in Google Slides using web fonts and structured grid templates. It allows teams to update stats, tailor proposals, and insert client-specific information without breaking visual consistency. The experience had to feel premium while functioning inside fast-moving sales cycles.

Launch Deck

Related Work.